I have been writing a book over the last couple of years. It is now in the final editing phases with the publisher. I’ll tell you more about it soon. I do want your opinion on one aspect of it – the title.
The title I originally used was That’s Gotta Hurt: The Injuries That Changed Sports Forever. My agent and I switched it to That’s Gotta Hurt: The Injuries That Changed the Sports We Play and the Athletes Who Play Them. We made the change to land our publishing contract, thinking the new subtitle would make it clearer to the editors what the purpose of the book is.
I want to know which one you like better – seriously. Send me a message on Twitter or Facebook and let me know which one you think I should use. I would REALLY appreciate it!
Now let’s get to some other great books (and articles)!
Book I read this week: Writing Riches: Learn How to Boost Profits, Drive Sales and Master Your Financial Destiny With Results-Based Web Copy by Ray Edwards. If you want to write better copy for a sales page, get more traffic to your blog post with better headlines and much more, this book walks you through how to grab readers’ attention with your words.
Book I’m reading next week: Money Words: Easy-to-Use Copywriting & Marketing Secrets That Sell Anything to Anyone by Ray Edwards. I’m obviously in a copywriting phase. I think this is powerful information, and I’m trying to learn as much as I can.
We have to start reversing these numbers: The Predicted Percentage Of Obese Americans In 2025 Is Alarming by Hanna Mallette in Men’s Fitness
More data on coffee’s benefits: You Now Have Permission to Drink 5 Cups of Coffee a Day by Amy Knapp in Next Avenue
Exercise and Fitness
I like the advice about spotting a good trainer: How to Hire a Good Personal Trainer by Steve Kamb in Nerd Fitness
I need to do yoga every now and then: If You Lift Weights, This Yoga Sequence Is a Must by Jenny Sugar in Popsugar
The scary part is that many kids suffer concussions but are never seen in emergency rooms, so this number might be low: Almost 2 Million U.S. Kids Get Concussions a Year by Steven Reinberg in WebMD
I wonder if the trend will ever go back toward kids playing multiple sports: The Age of Single-Sport Athletes Endures Despite Detractors’ Suspicions in The New York Times
Social Media and Communication
Tips to hook your readers in the first few sentences: 4 steps to crafting a terrific blog post opening by Elizabeth Dyrsmid in Ragan
I really believe that video will be the center of communication: How Video Marketing Will Change the Game for Marketers in 2016 by Vala Afshar in The Huffington Post
Did you like one of these articles or books? Do you have any others to share? I’d love to hear your thoughts below!
Disclosure: Please note that the links to the books or programs at the beginning of this post are affiliate links. At no additional cost to you, I will earn a commission if you decide to make a purchase. Please understand that I have purchased these books or programs and either have read them or will soon. I recommend them because they are helpful and useful to me and because I feel that they could help many of you. I do not recommend any resources simply because I receive a small commission if you decide to use or purchase any of them. Please do not spend any money on these products unless you feel that they can help you in your work or personal lives.